Targeting and Geotargeting

Use external data sources to find unregistered voters

How the Florida Key Dems located eight thousand unregistered voters

“Seek and ye shall find” – Mathew 7:7 Philip Dodderidge is the Vice-Chair Florida Keys Democrats and searching for unregistered voters in the Florida Keys. He found 8,468 residents not in the Voter File in a project that took three days and cost $200. This is how he did it. It’s good to have the …

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Use-free-mobile-coupons-to-build-opt-in-contact-lists-and-conduct-surveys

Build opt-in contact lists & conduct surveys with free mobile coupon offers

Businesses use mobile coupons to attract customers and build opt-in contact lists. The same technique works for political campaigns and nonprofits too. Mobile coupons give people an incentive to opt-in to be contacted. How much does it cost to get a new customer for a burger or to find a new campaign supporter? Customer acquisition …

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Use precision mapping to find unregistered voters

Find unregistered voters with precision mapping

Fight voter suppression by leaving no eligible voter behind with easy-to-use precision mapping apps. Find areas likely to have unregistered voters with the same precision mapping that business use to find customers. Narrow your search to areas where residents have characteristics you specify like income, education, race and ethnicity as well as the voter turnout …

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