AI-powered apps make it fast, simple and affordable to make videos from text.
How does AI make videos from text? We took the free version of the Pictory AI app for a test drive. We fed it a few talking points about the MAGA Debt Crisis shared by the Center For American Progress (CAP) Action. It generated this 30 second video (complete with a sound track and captions) in a few minutes. We polished the video it created with the free iMovie app. with the free iMovie app. The whole process took about two hours and used only free software.
Pictory can also convert a URL into a video. We next tried that with a recent article "Follow the money blocking gun safety reforms".
AI programs analyze the words in the text prompts that it is given. "The MAGA default crisis is the greatest risk to our economy today. MAGA Republicans are trying to enact cruel policies that don’t reflect the values of Americans, at the risk of harming the economy, costing jobs, and hurting the middle class."
Artificial Intelligence (AI) can analyze words. It performs sentiment analysis to understand the key points in the message. AI then finds relevant video clips to illustrate the text and creates a story using those clips. It even decides how much time to give to each video segment in the story. It then adds captions and chooses a soundtrack from its own catalog of royalty free music. Pictory exports the video it generated for you to refine further if needed, and share freely.
AI Generated 'MAGA Debt Crisis' video
'MAGA default crisis' script used to generate video
"The MAGA default crisis is the greatest risk to our economy today. Speaker McCarthy and MAGA Republicans are taking the economy hostage and turning. America into a nation of people who don’t pay their bills. We are better than this.
This is not a “showdown” or a “stalemate” in which two sides have legitimate differences and negotiation is in order. It’s MAGA Republicans trying to play chicken with America’s economy and good name. If MAGA Republicans in Congress fail to pay America’s bills, we will default. The middle class, working people and seniors will pay the price. If MAGA Republicans force a default.
It could delay Social Security and Medicare payments, harming seniors who have earned it and are counting on it. It will increase costs for working people by driving up interest rates on items like credit cards, car loans, and mortgage rates at the same time families are struggling with high prices. It will hurt people who work for a living.
If default lasted for even a few weeks, it could cause a recession that could result in the loss of nearly six million jobs, the unemployment rate could double and it could wipe out $12 trillion in household wealth."
What is 'Sentiment Analysis'?
"Sentiment analysis, also known as opinion mining or emotion artificial intelligence, is a natural language processing (NLP) technique that determines whether a piece of content is positive, negative, or neutral. By analyzing text and statistics, a sentiment analysis tool can understand what customers are saying, how they’re saying it, and what they really mean—both from an individual’s and the public’s perspective." - Microsoft
AI's ability to analyze the sentiment behind the words that you give it is amazing. It uses that analysis to pick the video clips, soundtrack and prompts to use.
Convert webpages into videos with AI
Watch the video on YouTube
Pictory leverages the latest in A.I technology to automatically create videos from your scripts. It provides a free version to try out and paid premium versions with more features.
- Save Time, create videos in just minutes
- Simple To Use, powerful A.I. does the work for you
- Professional Quality, over 3 million video clips
- Crystal Clear Narration, own voice or A.I
- Works With Any Computer, runs in the cloud
More about using AI to create political content
Center For American Progress
The Center for American Progress is an independent nonpartisan policy institute that is dedicated to improving the lives of all Americans through bold, progressive ideas, as well as strong leadership and concerted action. Our aim is not just to change the conversation, but to change the country.
TakeAway: Innovate! Use AI and other technologies to get your message heard.
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