Black Voters Matter's bus tour engages Black voters, faith-based leaders and HBCU students to get out the vote.
A good campaign such as a bus tour, voter registration drive, speech tour or a big fundraiser needs planning. How do you plan an event and manage the logistics with team members in different locations and different groups? How can event information be shared publicly or restricted to only the event planners? How can the event schedule be changed and shared quickly? How can potential attendees find out about the event easily from both phones and laptops? New software makes it fast, easy and affordable.
National Black Voters Day
The Black Voters Matter Get Out The Vote (GOTV) campaign coincides with National Black Voters Day on September 16 and involves several partner including the Florida Coalition Campaign “We Draw the Lines”; BVM’s Take the Field Initiative with BET, The African Methodist Episcopal Church (AME) and the National Pan-Hellenic Council (Divine Nine).
Black Voters Matter features details of the bus tour publicly on its website. This blog explains how a searchable map of the bus tour was created with ArcGIS Online and how easy-to-use, affordable apps can help plan and publicize events. Learn more here.
Black Voters Matter bus tour
Show up. Turn out.
Our freedom is on the ballot. Pressing national and local issues remain at the forefront of our conversations – from the end of Roe v Wade to ongoing voter suppression tactics to major water crises – and we know these challenges have particular ramifications for Black voters and our families. Knowing our power and our influence on these issues, right-wing leaders have created a racially charged environment of fear around the most fundamental right of voting. But we will not allow this culture of fear, intimidation and frustration hinder us from showing up and turning out. Join the tour to:
- Raise awareness on issues impacting local Black communities
- On the ground GOTV mobilization efforts especially around local and state elections
- Build community power through the celebration of Black love and joy
Interactive BUS TOUR map on phones
Make sure the people you are trying to reach get your message as some web content is hard to read on phone. Software such as ArcGIS makes it easy and affordable to share your message with a user-friendly interface. The tour information in this map app is the same as on the BVM web site, but presented differently to be phone friendly.
Campaign event planning
It's hard to coordinate multiple events (like a bus tour, rallies or campaign events) in different locations over a short period of time. Different people are involved at each event and a delay at one event impacts subsequent events. Map based planning software such as the one used in this Bus Tour example helps meet this challenge by showing events on a map along with their location, staffing, equipment requirements. Event details can be shared publicly of restricted to the planning team. The software also helps to plan:
- When will the event take place? Have a backup date in case issues arise.
- Is the venue appropriate for your expected number of attendees?
- Infrastructure: wifi, capacity, bathrooms, near shopping & restaurants, etc.
- What are your security needs?
- Do you need permits, licenses or insurance?
- Create event signage
- Who are the speakers? Get confirmations and arrange travel.
Black Voters Matter
Black Voters Matter goal increases power in marginalized, predominantly Black communities. Effective voting allows a community to determine its own destiny. We agree with the words of Dr. Martin Luther King, Jr. when he said, “Power at its best is love implementing the demands of justice, and justice at its best is power correcting everything that stands against love.”
We believe that independent political power requires independent economic power, and we are sensitive to the many forms of economic coercion which often discourage community members from fully participating in civic life. We also believe that political victories that lack a strong economic base are simply not sustainable. As we explore the intersection of political and economic power, we strive to uplift economic models and policies which support the equitable distribution of wealth rather than deepening economic disparities. - Black Voters Matter
TakeAway: Use local events to get out the vote and innovative tech to tell more people about your events.
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